Asst. Director, Marketing and Videoboard Operations

University of Miami (FL)

Coral Gables, FL

Posted Date: Nov 04, 2026

QUALIFICATION

  • Salary Expectation
    Not Provided
  • Years of Experience
    Not Provided
  • Work Type
    Full-time

ABOUT PROGRAM

Athletic Director
Conference
ACC (DI)
About the Job
Job Description

Current Employees:

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The Associate Director, Athletic Marketing, is responsible for the development and execution of comprehensive strategic marketing plans for the University of Miami athletic programs. The incumbent will work with the associate athletic director to lead all phases of the marketing plan including advertising, community events, game day atmosphere, etc... Utilizes existing resources and community contacts to introduce programs to the youth of Miami and other relevant niches. Works with all departments within Athletics to deliver a cohesive and integrated message to the community. The primary goal of this job is to increase attendance and/or revenue directly related to any sport assigned.

  • Direct Soccer, Volleyball, Women’s Basketball and Tennis videoboard shows
  • Assist the manager of Production Services with shows across other sports as needed
  • Assist the Event Presentation team and the Field Manager for Football games with sponsorship activations and on-field participants
  • Upload content to Display Studio, Pro-Presenter and the TriCaster across all sports
  • Collaborate with various stakeholders, including sponsors and marketing teams to appropriately integrate in-stadium content
  • Build buttons and put together the order of the show across sports
  • Work with the Event Presentation team to enhance all the videoboard shows through videos, graphics, on field promotions, skits, etc.  
  • Assist in maintaining the relationship between Daktronics and our products
  • Oversee tennis streaming including preseason setup and testing, monitoring of the streams during the matches, setup and tear down of Play sight and camera equipment
  • Create content and maintain a constant presence across Sebastian, Cheer and Sunsations social accounts
  • Build content that drives revenue and has potential sponsorable assets associated
Department History

University of Miami (FL) Communications 2026–2027

Person Role

Camron Ghorbi

Associate AD / Communications (Football, Swim & Dive)

Evan Roberts

Associate AD / Communications (Men's Basketball)

Drew Thomas

Associate AD / Production Services

Megan Barnes

Assistant Vice President / Digital & Brand Strategy

Kyle Stopperan

Assistant AD / Creative Services

Meg Christenson

Director / Communications (Women's Basketball, Soccer, Golf)

James Knable

Associate Director / Communications (Baseball, Secondary Football)

Rebecca Osowski

Associate Director / Communications (Volleyball, Track & Field/Cross Country)

University of Miami (FL) Marketing 2026–2027

Person Role

Rob Roselli

Associate AD, Marketing & Event Experience

Drew Thomas

Associate AD / Production Services

Justin Fitzpatrick

Football Creative Director

Kailey MacBain

Director, Partnership Activation

Schnyder Rosier

Director, Marketing & Event Experience

Zach Schabbel

Director / Football Video

Daniel Toll

Associate Director, Marketing & Event Services

Luke Testani

Video Coordinator

University of Miami (FL) Communications 2025–2026

Person Role

Carter Toole

Executive Associate AD, Strategic Communications/Chief of Staff

Camron Ghorbi

Associate AD / Communications (Football, Swim & Dive)

Evan Roberts

Associate AD / Communications (Men's Basketball)

Drew Thomas

Associate AD / Production Services

Megan Barnes

Assistant Vice President / Digital & Brand Strategy

Kyle Stopperan

Assistant AD / Creative Services

Meg Christenson

Director / Communications (Women's Basketball, Soccer, Golf)

James Knable

Associate Director / Communications (Baseball, Secondary Football)

University of Miami (FL) Marketing 2025–2026

Person Role

Rob Roselli

Associate AD, Marketing & Event Experience

Marlon Clarke

Director / Marketing & Event Experience

Justin Fitzpatrick

Football Creative Director

Taylor Lynn

Director / Revenue Generation, Marketing & Analytics

Kailey MacBain

Director, Partnership Activation

Schnyder Rosier

Director, Marketing & Event Experience

Taylor Norton

Assistant Director / Marketing & Event Experience

Luke Testani

Video Coordinator

University of Miami (FL) Communications 2024–2025

Person Role

Carter Toole

Executive Associate AD, Strategic Communications/Chief of Staff

Camron Ghorbi

Associate AD / Communications (Football, Swim & Dive)

Evan Roberts

Associate AD / Communications (Men's Basketball, Golf, Track & Field/Cross Country)

Megan Barnes

Assistant AD / Communications (Men's Basketball, Golf)

Kyle Stopperan

Assistant AD / Creative Services

Drew Thomas

Assistant AD / Production Services

Trevor Marbut

Director / Communications (Women's Basketball, Rowing, Soccer)

Josh White

Associate Director, Communications - Baseball / Soccer / M/W Swimming and Diving

University of Miami (FL) Marketing 2024–2025

Person Role

Savanna Wood

Executive Associate AD / Brand and Marketing Strategy

Patricia Cabrera

Director / Partnership Marketing

Marlon Clarke

Director / Marketing & Event Experience

Justin Fitzpatrick

Football Creative Director

Taylor Lynn

Director / Revenue Generation, Marketing & Analytics

Leo Ramos

Director / Brand Marketing

Taylor Norton

Assistant Director / Marketing & Event Experience

Kailey MacBain

Manager / Partnership Marketing

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